By J.S. Porter
He’s a complete grammar: a verb (to Trumpify); a noun (Trumpification); and another noun (Trumpism); and another noun (Trumpy); a compound noun (Trumpworld); and modifiers (Trumpish, Trumpian, Trumply).
He lives in Mar-a-Lago, the new Mecca. He’s the new pope or mafia boss; everyone kisses the ring. He sometimes lives with his trophy wife Melania—as inscrutable as the Mona Lisa, as blank as an egg.
He’s a master of slogans. Drill, baby,drill. Drain the Swamp. Too Big to Rig.
He’s a master of acronyms. MAGA, which really means MAWA (Make America White Again) and MATA (Make America Trump Again) .
He’s a master of names. Sleepy Joe, Liddle Marco. Low-energy Jeb. And three for Kamala Harris: Lyin’ Kamala, Laffin’ Kamala and Kamabla, which no one knows the meaning of.
He lives his life in caps. BIGLY, BIGGEST, MOST, BEST, GREATEST.
He understands communication. Repeat and repeat and repeat. Simple words, simple slogans. Distract and distract and distract. “Alternative facts” are the only facts.
He has a philosophy. Only winning matters; only winners matter. All relationships, connections, friendships are fleeting and transactional – what are you doing for me right now?
He understands life. Fear trumps joy or hope or any other emotion. Keep people afraid and you keep them in rage, and in control.
He knows what’s real. Reality is what you say it is, what he says it is; it’s manufactured on a daily basis.
He knows the keys to success: find the flaw in the other and pick at it repeatedly. Politics is entertainment. Politics is a TV reality show. It’s the WWE as a battle of words.
Remember: Build the circus without the bread. Cheaper. Create bogeymen the masses can hate and blame. Only winning counts. Only money matters.
Donald J. Trump is the greatest con man in American history. You can’t spell America without him (to turn a phrase slightly from Alec Baldwin and Kurt Andersen in You Can’t Spell America Without Me).
